RESOURCE: Fundraising Comms Templates

Templates

Executive fundraising communication template

Dear fellow leaders of [Company Name],

I’m pleased to share that we have officially established an employee Emergency Financial Relief Fund for [Company Name], which can provide charitable grants to colleagues during times of disaster or hardship (edit for program). As a company, we recognize the important opportunity to respond compassionately to crisis in the lives of our teammates. To administer this program, we have partnered with the most-trusted industry leader, E4E Relief, a 501c3 social enterprise which has over two decades of experience consulting and serving organizations on efficient, sustainable employee Emergency Financial Relief programs.

We will officially launch the [Program Name] on [Insert Date], at which time more details will be provided to all staff on program parameters. [Company name] has committed funds to seed the program and I would like to invite you to join me in contributing to this meaningful fund. This is a powerful way we can all help the [Company Name] family and provide some much-needed peace of mind during times of uncertainty. Any amount will make a difference.

Give Relief:

Visit (insert link) to make a charitable gift through a variety of contribution options including credit card, check, stock, Crypto or DAF (Donor Advised Fund).

How it will help:

Donations received for the [Program Name] fund will go toward future grants to our fellow employees who experience an unanticipated hardship such as [Insert examples] from your program (ex. large scale disaster, spouse losing their job unexpectedly, house fire or illness).

The fund, administered by a third party to ensure both confidentiality and equity in distributions, will provide financial assistance to [Company Employees] (provide specific employee info such as full-time, part-time, on approved leave, etc., as applicable), who are experiencing a financial hardship resulting from an emergency, hardship or disaster, including support for [provide specific examples based upon program].

Thank you for your continued leadership and support. [Insert name of company contact] will be helping lead this effort for our organization. Please let [insert name and contact info] or let me know if you have any questions.

Let’s rise to this occasion together.

Relief fund workplace giving communication template

Dear [Colleague],

Hopefully you’ve seen the recent announcements about the launch of [Program Name] to provide charitable grants to colleagues during times of disaster or hardship (edit for program). I wanted to share why I think this program is important and encourage you to join me in making a donation to the fund.

Life can be full of difficult and unexpected events. We never know when misfortune will come our way. For me, being part of [Company Name] is like being part of an extended family. [Program Name] exists to help the [Company Name] family by providing some much-needed peace of mind for our colleagues when they are affected by disaster or hardship.

The Fund, administered by a third party to ensure both confidentiality and equity in distributions, will provide grants to [Company Employees] (provide specific employee info such as full-time, part-time, on approved leave, etc., as applicable) who are experiencing a financial challenge resulting from an emergency, hardship or disaster, including support for [provide specific examples based upon program (ex. large scale disaster, spouse losing their job unexpectedly, house fire or illness)].

Donations are voluntary and tax-deductible, and any amount will make a difference. [Company Name] is covering the administrative cost of the program, ensuring the dollars you and I donate will go directly to support necessities for our fellow employees.

You can find more information about how to donate [insert link or reference]. I’ve elected to have ($10) contributed from each paycheck. It’s not much, but it will add up over time, and I feel privileged to have a chance to support this worthy cause. I hope you will join me in making a donation.

Thanks for your consideration, and feel free to reach out to (fund advisor) if you have any other questions about our relief program.

Donations follow-up template

As our organization looks for ways to keep employees engaged and provide a rapid response to disaster and hardships, employees can contribute to the relief fund that will go directly toward helping their colleagues meet basic needs in crisis. Donating to the fund is voluntary and no amount is too small. The fund’s success and ongoing sustainability will rely on employee generosity. [Company Name] covers the administrative cost of the program, ensuring dollars donated by employees go directly to support fellow employees. Employees are able to donate via payroll deduction, credit card, check, stock, Crypto and DAF (Donor Advised Funds). All donations will be matched by [Company] (if applicable). You can make a credit card donation by visiting [insert program URL].